E-Commerce for Showrooms

Service development → IA → Prototypes → Sketches → Design concept


In 2014, at Deasign we received a request to redesign an online clothes store. They got an idea on turning into a web-service and a clear understanding of how they are going to develop in the future.

As usual, being a fan of "lets's structure everything and then misbehave" and UML, I built the whole project's architecture and mapped it in a mindmap.

Aside from the prototypes I made several attempts to the final design. Some pages survived through the dev-stage, yet some of them were changed by the client later on.


Service development




First attempts


Second Attempts


Service pages


Last one